| 2006
UMBC's department of Biological Sciences wanted a new web presence that would attract prospective undergraduate and graduate students. Before beginning the design phase of the project, comprehensive research was conducted to determine the best approach for the new site.
Research + Analysis Included:
- Comprehensive evaluation of current website
- Peer and competitor research and analysis
- Internal stakeholder interviews and focus groups
- Student focus group and survey
- Information architecture design
- Database architecture
- Photography direction
- Final design and programming of website
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